Digital Project Management - Web Design and Development

The degree trains entry-level digital project managers who can design, produce and publish a user-centred web product or service, and manage the project from scoping to acceptance.

Official degree title (in French): Licence professionnelle Chef de projet numérique - Conception et réalisation web.

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Learning outcomes

Gather user needs and translate them into realistic, costed and verifiable specifications.
Design usable, accessible interfaces and validate them through user testing.
Produce the project's content: text, visual identity, graphic elements, videos and animations.
Integrate, host and publish interactive pages and media suited to the constraints of mobile networks.
Deploy and administer a content management system or an online shop.
Manage a digital project using traditional or agile methods, monitor its implementation and organise its acceptance.
Develop a digital communication strategy, optimise a site for search engines and manage an online community, in compliance with applicable law and ethics.

The programme

6 semesters. The last one is devoted to the internship and the professional dissertation.

Semester 1 · Year 1

Digital Culture and Uses
Graphic Design Fundamentals
Web Integration Fundamentals
Computing and Digital Tools
Professional English - Level 1
Professional Writing and Communication Skills

Semester 2 · Year 1

Web Writing and Editorial Line
Usability and User Experience
Digital Image, Sound and Video
Introduction to Client-Side Web Programming
Professional English - Level 2
Personal and Professional Development Project

Semester 3 · Year 2

Digital Project Management I - Scoping and Specifications
Prototyping and User Testing
Responsive and Accessible Web Integration
Visual Identity and Brand Design
Professional English - Level 3
Ethics, Social Responsibility and Accessibility

Semester 4 · Year 2

Digital Project Management II - Agile Methods, Monitoring and Acceptance
2D Animation and Generative AI
Content Management Systems and E-commerce
Search Engine Optimisation and Digital Marketing
Professional English - Level 4
Digital and Creative Industries Law

Semester 5 · Year 3

Digital Communication Strategy and Community Management
Interactive Storytelling
Hosting, Distribution and Digital Sobriety
Research and Dissertation Methodology
Professional English - Level 5
Integrated Digital Project Workshop

Semester 6 · Year 3

Professional Internship I - Induction and Assignment
Professional Internship II - Professional Delivery
Professional Internship III - Report and Defence
Professional Dissertation
Internship and Dissertation Support Seminar
Employability and Entrepreneurship

Target careers

Junior web project manager
Assistant digital project manager
Multimedia content designer
Webmaster
Graphic designer and multimedia artist
Web writer
Community manager
User interface and user experience (UI/UX) designer

After three to five years' experience: digital project manager, digital editorial manager, user experience manager, digital art director.

Sectors

Web agencies, digital communication agencies and creative studios
Print and digital content publishing, online media
Hosting, data processing and web portals
Digital and communication departments of companies, public administrations and local authorities
E-commerce and service companies that sell or inform online
Non-governmental organisations, civil society organisations and development agencies

Admission

Who is it for?

Baccalauréat holders seeking a three-year career-focused programme.
Holders of a qualification at Bac+1 or Bac+2 level applying for direct entry.
Working professionals seeking a degree in their field, particularly through the online option, which can be combined with a job.

Prerequisites

Written French good enough to write a structured text. No prior skills in programming, graphic design or advanced English are required: the programme builds them. Whatever the study mode, the programme requires regular access to a computer (a tablet is not enough) able to run free graphic design, video editing and code editing software, as well as a phone for testing. For the online mode, an internet connection good enough to follow a virtual class is also needed.

Admission routes
Route	Entry	Requirements
Standard admission	Year 1	Baccalauréat; application file and cover letter.
Direct entry	Year 2 or Year 3	Application file, placement test, interview with a joint panel of academics and practitioners.
Continuing education	Years 1 to 3	Professional application file, placement assessment, interview; online study option available.

What next?

This Bachelor's degree gives access to the following ERUDIA Master's degrees:

Professional Master's degree in Digital Law - on application, with a refresher course
Professional Master's degree in Artificial Intelligence - on application, with a refresher course
Professional Master's degree in Journalism - access with additional courses
Professional Master's degree in Project Management - access with additional courses

Short certificates drawn from this programme

To study part of the programme without taking the full degree:

Scoping and Designing Digital Services - Specialist Certificate, 20 weeks, 200,000 FCFA
Editorial and Multimedia Content Production - Specialist Certificate, 20 weeks, 200,000 FCFA
Content Management System Administration - Professional Certificate, 4 weeks, 150,000 FCFA
Web Analytics and Dashboards - Professional Certificate, 4 weeks, 150,000 FCFA
Website Performance and Digital Sobriety - Professional Certificate, 4 weeks, 150,000 FCFA

Tuition fees

Bachelor's tuition fees, per year
Year of study	Annual tuition
Bachelor's, Year 1	500,000 FCFA
Bachelor's, Year 2	500,000 FCFA
Bachelor's, Year 3	500,000 FCFA

Amount payable to confirm enrolment: 150,000 FCFA.

Application fee: 5,000 FCFA.